Props are so much more than just cute accessories—they’re like the secret ingredients that bring your branding photoshoot to life! They help you show off your unique personality, highlight what makes your business special, and give your brand a voice that your audience will totally connect with. The right props can add that extra sparkle, making your photos feel fresh, fun, and authentic. Ready to dive in? Here’s the lowdown on the must-have props that will take your branding session from good to wow!
The Basics
The basics might seem simple, but they’re actually the backbone of any great branding shoot! A computer or phone gives off that professional, tech-savvy vibe—whether you’re in a meeting, brainstorming your next big idea, or chatting with clients. A notebook or planner brings in an organized, go-getter energy that says, “I’m on top of it.” And let’s not forget the coffee mug! It’s the perfect way to show off your cozy, everyday side while still looking put together. These props may be low-key, but they’re super effective in showing the world who you really are.
Personality Items
Props that reflect your personality are what really make your photos yours. A stack of your favorite books not only shows off your expertise but also gives people a peek into your interests and what you’re all about. A vibrant bouquet of flowers adds that pop of life and color, while a Starbucks refresher or a glass of champagne brings a little fun and authenticity into the mix. Cool shoes and playful decor show off your unique style, and a journal or notebook lets your creativity and thoughtful approach shine through. These little touches bring so much energy to your shoot and make your brand feel like an extension of you—approachable, real, and totally relatable!
Business Props
This is where your business really shines through! For influencers, a ring light isn’t just a prop—it’s a game-changer for content creation and a big part of your process. Realtors? That “under contract” sign says it all—success, professionalism, and a job well done. Nutritionists, wellness pros, or lifestyle coaches can bring in fresh fruits and veggies, giving your photos a vibrant, healthy vibe that speaks to your brand’s message. These props don’t just look good—they instantly connect with your audience and show them exactly what your business is all about!
Branded Material
Branded materials are like the cherry on top of your branding shoot, helping to really reinforce who you are as a business. Showcasing PDFs with your logo or some of your recent work adds that polished, professional touch. Items like stationery, merch, or even branded pens help make your brand instantly recognizable and bring a cohesive look to your photos. And let’s not forget a thank-you card or custom note—this personal touch not only makes your clients feel special but also shows them just how much you value their support. These little details go a long way in solidifying your brand’s identity and making your shoot even more memorable.
When thoughtfully incorporated into your branding photoshoot, props help tell a richer, more complete story about who you are and what your business represents. They can transform an ordinary shot into something memorable and impactful. Ready to take your branding to the next level? Let’s book your session and make your brand shine!
© 2023 by Kelly Klemmensen, Branding Photographer and Videographer in Indianapolis, Indiana & Charlotte, North Carolina
Branding | Headshots | Corporate Events | Subscription Photography Membership | Branding Videography
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